Whether you’re just starting your coaching business or you’re a veteran to the industry, you probably have a lot on your plate. As a small team – or even a one-person show – it can be difficult to get everything done every day.
Unfortunately, if you don’t complete your to-do list before the end of the day, you can fall behind. Your clients might not get the attention they need or your business may become disorganized.
You don’t need to hire new employees to get more done every day, though. In order to tackle your to-do list more efficiently, you can use automation.
Automation can be used in just about every area of your online coaching business. Here are a few of the most popular types of automation to get you started.
Email Sequence Automation
Your email list is one of the best ways to connect with your coaching leads. By sending personalized messages to all your clients, you can better nurture your leads and convert more customers. However, trying to maintain an email segmentation without automation can be confusing, difficult, and time-consuming.
Call or Meeting Scheduling
Going back and forth to schedule a call or meeting can eat away at your time. When you’re trying to find a time or date that works for everyone involved, automating the process can prevent you from needing to send dozens of messages back and forth.
If your coaching clients pay the same amount each month, automation can help you set up recurring payments to ensure invoices are sent out at the right time. With automation, you can also track when your invoices are paid and how the money is given to you.
Bringing in a new stream of potential clients is important for growing and maintaining your coaching business. By automating your lead generation, you can continuously collect new leads as they come to your website, sign up for your newsletters, or engage with your brand in some other way.
Just like you can automate your email sequences, you can send automatic email responders to let someone know you got their message. By automating this process, you can confirm that you’ll get back to your clients as soon as you can, letting them know their message isn’t being ignored.